Originally appeared on Yahoo! Finance.
Xumo LLC, innovative solutions provider for connected devices, this week confirmed strategic and application-based partnerships with global television manufacturers LG, VIZIO, Panasonic, and Funai Electric Co., Ltd. who manufactures and sells Sanyo, Philips and Magnavox in North America. These partnerships, coupled with iOS, Android applications as well as desktop availability, extend Xumo's distribution to well over 20MM smart devices in the US.
These partnerships are the next advancement in Xumo's efforts to bring the best digital content to the respective screen of choice. By connecting viewers with content owners and distributors directly through smart devices, Xumo allows for powerful, smart content discovery, and more reach to quality viewers for content owners. This is enabled through smart data use and an innovative user interface. Smart TV customers will now be able to access, through a single, easy-to-use platform, Xumo's latest line-up of over 50 channels of premium digital content from networks such as Condé Nast Entertainment (CNÉ), Bloomberg Politics, Reuters, Time Inc., Bonnier, The Wall Street Journal and content from digital-born providers such as BuzzFeed, PopSugar, Mitú Network, Machinima, TYT Network, The Onion and more.
"At Xumo, we are proud to be introducing the US to a fresh, new way to navigate and watch TV," said Colin Petrie-Norris, CEO of Xumo. "Our latest partnerships with these world renowned manufacturers allows us to provide viewers with a smart, user-friendly, intuitive, lean-back experience while streaming the best over-the-top, desirable content enjoyed by hundreds of millions of viewers that you can't get in available packages today."
Starting January 5 through CNÉ, five original episodes of the GQ-branded series entitled "The Grind" and three original episodes of the Glamour-branded series entitled "New Year, New You" are exclusively available on the Xumo platform, a first-of-its kind connected device platform that delivers free access to programming across multiple content delivery options through a single portal. These exclusive series will be available for free in addition to content already accessible on CNÉ's premium video channels on the Xumo Platform.
"We are delighted to bring our premium digital video content to the Xumo platform," said Joy Marcus, executive vice president and general manager, digital video, CNÉ. "We are always looking for new and innovative ways to connect with our audience. Xumo's platform allows us to expand our reach in an easy, uncluttered and incredibly exciting way."
An advanced technology company based in sunny California, Xumo seamlessly delivers over-the-top (OTT) and video-on-demand (VOD) content directly to consumers through smart TV, mobile and desktop applications. Xumo brings consumers premium digital and broadcast content via applications that are fully equipped with content recommendations, curated programs and dynamic ad insertion capabilities. Leveraging technological advancements through which living room devices have become both connected and aware, Xumo offers multiple ways to reach and engage with consumers within the home. Learn more about Xumo atwww.xumo.com and follow @XumoTV on Twitter.